Smart Design

Brown paper boxes tied up with string or a well-designed label get me every time, but put fun and meaningful things in them and you got me even more! So when I saw graphic designer Laura Berglund's work I smiled big and wanted to share them with you too. It is amazing what a little creativity and designs skills can do to enhance a simple staple. She has done some very fun projects like the above 'Get Out in the Sun' project where she designed an interactive adventure kit for the Nelson Atkins Museum of Art to help people get out and creatively explore and a 'leave behind portfolio box' (the above bottom two shots) that is really rad, see more here.

She also worked on this Anchor multimedia interactive crime app and collateral that many colleges should think about, it is incredibly smart design. Laura now works on great projects over at Design Ranch.

(all photos from Laura Berglund)


Sweet Pea (formerly Alice) said...

Very sweet!
Also, the app looks very helpful!

Just a Silhouette

birdie to be said...

I love that simple wrap on the brown box! Very cool app. said...

The little gift box is very cute! I love the quote on the inside of the box. Very simple and sweet!

thea said...

love it! very smart indeed :)



Lilly said...

I love these!!! I am a huge fan of great little press kits/packages, the note is adorable too! Thanks for sharing:)

Anne Canfield said...

We're proud that Laura Berglund did this great work while she was a student at the Kansas City Art Institute. She graduated from KCAI in 2010 with a B.F.A. degree in graphic design.

Mae said...

haha This is pretty clever :)

jane said...

brilliant work.

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